Creating Visual Design Systems
Director of Sales & Operations
We created visual design systems for an angel investor firm, transcending into the brand identity, collaterals, transcending into the website.
Operators Studio, founded by Soumitra Sharma, is a unique concept of an angel fund that aims at being that critical support system for early-stage startups, especially those that get overlooked cause they aren’t part of a trend at that point.
We wanted to position and reflect the openness shown by the founder and his vision to break the norm as far as investments go. The open structure of the logo and its usage across the website is a strong symbol of how things aren’t locked in a box and that rules can and, in this particular case, are being changed.
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